Global, custom designed programs improve corporate cultures of innovation &
showcase inspiring innovation process best practices across sectors. Local retail trend,
omni-channel, customer experience safaris build teams & stimulate
new product & service ideas.
“Eye-opening and exciting to see from very different business perspectives, the actions, surroundings, and dreamers that are driving business forward”
Bernie Panchot,
Sr. VP R&D
AdvancePierre Foods, USA
“The tour, insights, and connections from the Inventours week was a brainfood overload, in such a healthy way”
Dion Chang
Founder
Flux Trends, South Africa
“A high impact and unusually personalized opportunity to engage directly with innovation thought leaders across multiple industries in a foreign country”
Lee Van Popering
VP Global Marketing
Subway, USA
“Inventours is not about powerpoint slides or just another executive course. It is about real passion, real life, hands on innovation”
Maria Tavares
Head of Global Innovation
Givaudan, Switzerland
“It’s funny, when I’m asked about the tour, I apparently have a huge smile on my face. It was a wonderful program, so varied, interesting and inspiring”
Susan Pascoe
Trade & Enterprise
New Zealand
“The tour was amazing and truly inspirational. My team and I were able to gain exciting ideas for our business in India”
Kiran Reddy
CEO
SPI Group, India
“It was truly inspiration for me seeing what amazing people can do and how they can affect so many markets”
Dustin Wuest
Senior Business Consultant
Infoworks, England
“It was an outstanding trip. I have got loads of action points I am going to follow up on. I definitely wish to be coming back again”
Kevin Auchoybur
Senior Consultant
Rand Consulting, England
Upfront industry and market segment analysis, launch marketing strategy and positioning, proprietary, breakthrough product and packaging attribute brainstorm techniques, marketing research, sales forecasting, business plan assumptions, launch marketing tactics.
Teaches marketing planning fundamentals, upfront competitive analyses, differentiating strategy, research, a framework with complete plan template and examples, business metrics, integrated messaging and a broad range of tactics and best use direction.
Michelle Greenwald is a cross-pollinator, consultant, and professor at top business schools globally. She helps firms innovate more methodically, comprehensively, & creatively through her unique stimuli & systematic Catalyzing Innovation approach. Michelle trains corporate teams to be more innovative by learning to observe, categorize, & draw on stimuli from other sectors in programs both locally through retail safaris, & around the world through immersive, global innovation benchmarking trips. For over 10 years, her Forbes CMO Network column has spanned the latest in new product & service innovation, AI marketing & new product development, cutting-edge new technology, and breakthrough marketing strategy.
Michelle is a former SVP at Disney & Mattel, a VP & General Manger at Pepsi, and a Marketing exec at Nestle, J Walter Thompson, & General Foods. She has taught at Wharton, Columbia, NYU Stern, Berkeley, Cornell, Cornell Tech, IESE, HEC Paris & Seoul National University Graduate Schools of Business, The American Marketing Association, The American Management Association & The Association of National Advertisers. She's a sought-after conference & podcast speaker about Innovation & Digital Transformation& has presented on 5 continents.
